They say that people in Hollywood are always nice to everyone [..]because they’re never certain whom they might be dealing with[..].

Well, we’re all in showbiz now [..] we’re always selling ourselves. We use social media to create a product — to create a brand — and the product is us. We treat ourselves like little businesses, something to be managed and promoted.

The self today is an entrepreneurial self, a self that’s packaged to be sold.

Generation Sell - William Deresiewicz